Heya, I’m Sarah—a Melbourne & Auckland based content creator with a heart for food, photography, and all things creative.
I specialize in food and product styling, photography, videography, and recipe development, turning everyday ingredients into visual stories that pop.
For me, photography isn’t just a job—it’s the kind of passion that makes time vanish, whether I’m chasing light, layering texture into a scene, or filming a dish in motion. I’m a visual communicator at my core (words aren’t my thing!), and I truly believe in the power of beautiful imagery that speaks for itself.
My journey kicked off with a Bachelor of Design in Spatial Design, followed by five years as an architectural designer. Alongside that, I freelanced as a photographer, capturing weddings, engagements, corporate gigs, and my own adventures. But my love for food styling and photography? That started as a playful side hustle—an Instagram handle called “@thesaarahproject.” It was my sandbox for recipe creation, food exploration, and snapping pics, a creative outlet that quickly became my happy place. What began as a passion project grew into a full-blown love for content creation, styling, and recipe writing.
Since June 2019, I’ve been living the dream, making this my full-time gig. Over the past six years, I’ve honed my craft, working with brands and ongoing clients who trust me to bring their products and food to life. I feel incredibly grateful every day for the chance to blend my skills—part designer, part storyteller, all foodie—into work that feels like play.
Ready to cook up something amazing for your next project? Let’s chat!
Brands I’ve worked with:
Ceres Organics, Dose & Co, Raglan Food Co, Whanaukai, Goodness Kitchen, Abes Bagels, Little Lato, Pics Peanut Butter, The Vegan Treatory, Regal King Salmon, FSL Foods, The Midnight Baker, Abes Bagels, The Lader Project, Storm & India, Plant Projects, Hunter Gatherer, Salasai for NZFW, Loving Earth, Forty Thieves, Venerdi Bread, GoodFor, Harraways, Nibblish, The Wild Fermentary, Roam, Canon and more!
Client testimonials
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YESHE DAWA
Founder of The Midnight Baker
“We absolutely love working with Sarah. She understands our brand aesthetic perfectly and translates that into unfailingly beautiful images every single shoot. She works in a timely, professional manner, both during shoot and with regards to getting images back to us. We can't recommend her highly enough.”
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MIDLAND APIARIES | PURITI & MOUNT SOMERS
Sales and Marketing Coordinator - Sophie Green
“Sarah has been a delight to work with, her vision and attention to detail has been absolutely outstanding and we have received the most amazing content. No project is too big or small for Sarah and she has been able to bring our ideas to life. I would highly recommend Sarah for your next project.”
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THE VEGAN TREATORY | VEGANUT
Founder
“I use Sarah for all of my food and product photography and she always does such an incredible job. Whether I have an idea in mind that I want her to bring to life, or I leave her to get creative with her own ideas, she always delivers such beautiful, professional work that makes me excited to share my products. She has also been lovely to communicate with on every project and I would recommend her to everyone.”